Neato Burrito
Neato Burrito
School: | Clemson University |
Team: | Kelsey Byrd, Marcus Mrazeck, Haley Ellis, Elizabeth Sweeney |
Tacos
and
burritos
of
the
past
were
simply
wrapped
in
aluminum
foil,
and
while
this
serves
to
contain
the
products,
innovation
was
certainly
lacking.
Foil
alone
doesn’t
effectively
regulate
temperature,
allow
for
on-‐the-‐go
consumption,
or
protect
delicate
food
items
from
damage,
but
Neato
Burrito
offers
a
pretty
“neat”
solution.
Its
geometric
body
acts
as
an
accordion
that
gradually
compresses
during
taco
or
burrito
consumption.
Furthermore,
the
foil-‐lined
paperboard
effectively
maintains
the
products’
steamy
temperatures
and
incorporates
a
more
ecofriendly,
recyclable
component.
In
other
words,
Neato
Burrito
marries
the
barrier
properties
of
a
foil
with
the
structural
integrity
of
a
board.
The
material
exhibits
dead
fold
properties
that,
when
compressed,
maintain
shape
and
will
not
return
to
their
extended
position,
allowing
the
consumer
to
more
easily
access
his
or
her
food
while
on
the
go.
The
burrito
and
taco
packaging
have
many
features
that
make
them
unique.
The
burrito
features
a
closure
at
the
top
of
the
package
that
gives
the
consumer
two
different
options.
When
the
consumer
chooses
to
lift
the
closure
panel
from
the
top
of
the
burrito
packaging,
they
are
easily
able
to
eat
their
burrito
on
the
go.
After
removing
this
panel,
a
tear
strip
allows
the
card
to
hang
from
the
package
so
that
it
will
not
be
separated
and
lost,
in
case
the
consumer
wishes
to
reclose
their
burrito
and
save
it
for
later.
The
accordion
design
allows
the
consumer
to
eat
their
burrito
with
one
hand
as
they
compress
the
packaging
to
reveal
more
of
the
burrito
as
needed.
This
design
doesn’t
tear
the
package
into
small,
hard
to
contain
pieces
of
foil
or
paper.
As
an
added
feature
the
packaging
fits
easily
into
the
cup
holder
of
a
car
and
is
stable
enough
to
stand
on
its’
own,
solving
the
problem
of
having
to
eat
a
burrito
quickly
on
the
go
and
not
enjoy
it.
However,
if
the
consumer
wants
to
eat
their
burrito
at
home
or
in
the
store,
they
can
tear
the
side
of
the
package
after
lifting
the
card
from
the
closed
position.
The
consumer
can
pull
the
tear
strip
along
the
length
of
the
package,
ripping
along
the
perforation.
This
allows
the
package
to
lay
flat
and
create
a
placemat
for
the
consumer
to
enjoy
their
meal.
The
hard
shell
taco
packaging,
like
the
burrito,
allows
the
shell
to
be
supported
so
that
it
can
stand
upright
and
keep
the
contents
from
spilling.
The
taco
packaging
also
contains
the
capabilities
to
be
compressed
as
you
eat
in
order
to
allow
easier
access
to
the
food.
The
structure
also
has
the
ability
to
lay
flat,
creating
a
small
dish
to
catch
anything
that
may
fall
out.