PAST CONTESTS | 2012 | RINGLING COLLEGE OF ART AND DESIGN

RINGLING COLLEGE OF ART AND DESIGN

: Angela Oliveira, Malena Munford


Spool is a biodegradable toiletry product that is made up entirely of recycled materials. It also acts as a protective transport for any camping trip immediately after purchase while also being a statement to green thinking. The core of the structure and the end caps are made out of a material called seeded cardboard. The logic behind this specific material choice is that when the waste is left behind and decomposes, the seeds fertilize the ground and a tree is planted. The idea is to replenish and contribute to the environment. This idea also ties into the Celtic knots incorporated to the end caps of the package. The Celtic knot is a symbol to the Thread of Life. The Celtics believed that the human soul was a piece of the divine that ultimately returns through a series of rebirths so that the soul is purged of the corruption inherited upon them. This idea can be applied to life outside the Celtics because current generations aren't entirely to blame for the state of the Earth. There is this inherit responsibility we feel indebted to future generations. In culture today people have begun purging those bad habits that effect the environment and start anew or at least go in the eco-friendly direction. Spoool has potential to be a first step towards a greener lifestyle for many consumers for one particular reason; by leaving this product in the woods on a camping trip, it decomposes and gives a gift back to the earth, one way to think about it is that for every tree chopped down, the consumer is replanting that lost tree, but with the ability for them to be in control of the location of replanting. This creates a personal connection on account it encourages people to participate in green habits without stepping out of their norm because of how universally toilet paper is used. The packaging also handles convenience issues. The packaging acts as transport not only from warehouse to store, but it also acts as transport from the shelf to the consumer on their camping trip. With camping trips, the key is to pack necessary items efficiently because space is limited. The design is a combination of the form and the practical application to camping. In this design in particular, it allows the packaging to sit securely in place of a pre-existing optional compartment. There are three rolls to a pack because it is just the right amount to cover both large family trips to smaller yet extended camping trips, while also maintaining a balance through the rule of thirds.